Nielsen strengthens market leading position in TV attribution and …
Jul 8, 2021 · TVTY brings a wide range of outcomes capabilities that improve TV campaign execution. TVTY’s solutions enable advertisers and agencies to seamlessly optimize their spend based on the outcomes most important to their business. TVTY will complement and expand Nielsen’s TV Attribution and Ad Intel services.
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Nielsen Strengthens Market Leading Position In TV Attribution …
NEW YORK, July 8, 2021 /PRNewswire/ -- Global data, measurement and analytics company, Nielsen (NYSE: NLSN), has acquired TVTY, a leading TV attribution provider and ad monitoring company based in...
Nielsen Strengthens Market Leading Position In TV ... - Markets …
NEW YORK, July 8, 2021 /PRNewswire/ -- Global data, measurement and analytics company, Nielsen (NYSE: NLSN), has acquired TVTY, a leading TV attribution provider and ad monitoring company based in...
Nielsen honored with two industry awards
TVTY, acquired by Nielsen in 2021, has received two prestigious industry awards for its TV+ Search offering that helped optimize Nestle’s Gerber search ads.
Nielsen Buys Ad Attribution Company TVTY - TV News Check
Jul 9, 2021 · Nielsen has acquired TVTY, a TV attribution provider and ad monitoring company based in Paris. Financial terms were not disclosed. Nielsen said: “TVTY brings a wide range of outcomes capabilities that improve TV campaign execution.
Nielsen Acquires Ad Attribution Company TVTY | TV Tech
Jul 8, 2021 · NEW YORK —Nielsen has acquired TVTY, a leading TV attribution provider and ad monitoring company, in a move that will strengthen Nielsen’s position in TV attribution and ad intel. Financial terms of the deal were not disclosed.
Nielsen renforce sa position de leader de l’attribution tv avec l ...
Paris, 8 juillet 2021: La société Nielsen (NYSE: NLSN), leader mondial de la mesure d’audience et d’impact publicitaire, annonce l’acquisition de TVTY, société française spécialiste de l’attribution TV basée à Paris. Les termes financiers n’ont pas été divulgués.
Nielsen Buys Advertising Attribution Firm TVTY | Next TV
Jul 8, 2021 · Nielsen said it acquired TVTY, a TV attribution provider and ad monitoring company based in Paris, France. TVTY helps advertisers optimize spending based on business outcomes, complimenting Nielsen’s current attribution and intelligence services. Financial terms were not disclosed. "We're excited to welcome TVTY into the Nielsen family.
Nielsen acquires ad attribution company TVTY - MediaBrief
Jul 15, 2021 · Global data, measurement and analytics company, Nielsen, has acquired TVTY, a leading TV attribution provider and ad monitoring company based in Paris, France. Financial terms were not disclosed. TVTY brings a wide range of outcomes capabilities that improve TV campaign execution.