Book Title: Principles of Management - Open Textbook Library
Oct 27, 2015 · Book Description: Principles of Management teaches management principles to tomorrow’s business leaders by weaving three threads through every chapter: strategy, entrepreneurship and active leadership. For questions about this textbook please contact [email protected]
1.1 Introduction to Principles of Management
While management is both art and science, with our help you can identify and develop the skills essential to better managing your and others’ behaviors where organizations are concerned. Before getting ahead of ourselves, just what is management, let alone principles of management?
Chapter 1: Introduction to Principles of Management – Principles …
1.1 Introduction to Principles of Management 1.2 Case in Point: Doing Good as a Core Business Strategy 1.3 Who Are Managers? 1.4 Leadership, Entrepreneurship, and Strategy 1.5 Planning, Organizing, Leading, and Controlling 1.6 Economic, Social, and Environmental Performance 1.7 Performance of Individuals and Groups 1.8 Your Principles of ...
4.1 Developing Mission, Vision, and Values – Principles of …
The three “planning” topics of your principles of management cover (1) mission and vision, (2) strategy, and (3) goals and objectives. The figure summarizes how these pieces work together. Figure 4.2 Mission and Vision as P-O-L-C Components
12.6 Communication Channels – Principles of Management
Web Pages. A Web page’s external communication can combine elements of public relations, advertising, and editorial content, reaching Receivers on multiple levels and in multiple ways. Banner ads, blogs, and advertiser-driven “click-through” areas are just a few of the elements that allow a business to deliver a Message to a Receiver online.
11.3 Understanding Decision Making – Principles of Management
We will cover four decision-making approaches starting with the rational decision-making model, moving to the bounded rationality decision-making model, the intuitive decision-making model, and ending with the creative decision-making model.
6.5 Characteristics of Effective Goals and Objectives
Goals and objectives are difficult to set because we might not know what they should cover or because we lay out too many of them with the hope that we are covering all the bases. Similarly, goals and objectives can proliferate in organizations because new ones are set, while old ones are not discarded.
Book Title: Principles of Marketing - Open Textbook Library
Oct 27, 2015 · Book Description: Principles of Marketing teaches the experience and process of actually doing marketing - not just the vocabulary. It carries five dominant themes throughout in order to expose students to marketing in today's environment: Service dominant logic, sustainability, ethics and social responsibility, global coverage, and metrics.
8.3 Understanding Organizational Culture – Principles of …
In contrast to a topic such as leadership, which has a history spanning several centuries, organizational culture is a young but fast-growing area within management. Culture is largely invisible to individuals just as the sea is invisible to the fish swimming in it.
Book Title: Human Resource Management - Open Textbook Library
Mar 22, 2016 · Book Description: Human Resource Management teaches HRM strategies and theories that any manager—not just those in HR—needs to know about recruiting, selecting, training, and compensating people. For questions about this textbook please contact [email protected]