Over 30,000 bottles were bought this past month alone! Some shoppers have even seen results after just one week.

For even better results, the pros suggest using strengthening shampoos that also contain moisturizing ingredients, such as ...

Specifically, shampoos that prevent future damage, address conditions related to hair loss, and create the illusion of ...

In between wash days, a dry shampoo can be a savior, according to hairstylist Brendnetta Ashley. She recommends applying it ...

If your shower lineup could use a glow-up, now’s the time to make it happen. Ulta is serving up a mega haircare sale, with jumbo-sized favorites like Olaplex, Pureology, and Redken marked down by 45%.

Oily hair is a common challenge faced by many, and it often leaves individuals struggling to achieve those luscious, ...

"Silicones can provide benefits like reduced split ends, improved resistance to humidity, and smoother, shinier hair," one expert told Newsweek.

Beverly Hills hair restoration expert John Kahen, MD who has reversed nagging baldness for some of the entertainment industry ...

Redken's All Soft shampoo formula includes argan oil, which works to revitalize, revive and moisturize hair. Shop it now!

Once your shampoo has finished cleansing away the dirt from your roots to your tips, the conditioner steps in to reintroduce some moisture. The result? Soft, shiny, tangle-free hair. Or at least ...