AI-driven models like LLMs transforming how we interact with information. Google faces competition from startups and tech ...

This type of strategy is sometimes called a “dark pattern,” or a deceptive pattern that tricks users into doing something ...

Gmail didn’t get off to a good start on the security and privacy front, but it’s much better now and its new upgrades make it ...

Using the "validate fix" button within Console to communicate to Google that you fixed an issue, does not signal to Google to ...

Google's John Mueller clarified once again that your URLs do not need to be lowercase, they can be uppercase, it really doesn ...

Bing is using a clever new trick to convince users into thinking that they're using Google by changing the look of the site.

Microsoft seems to have rolled out a pretty interesting change that spoofs Google.com UI when you try to find Google when ...

Microsoft's Bing now mimics Google's homepage for users searching for 'Google' while not signed into a Microsoft account.

Are big-brand PPC strategies wasting your SMB’s ad budget? Learn techniques to boost ROI for small business advertising.

ChatGPT Search helps users find quick answers based on up-to-date information — but I kept returning to Google.

Google warns against excessive JavaScript use. Here's why this warning is critical for AI search optimization.

Apple is seeking to defend its deal with Google, which provides revenue sharing through Search. This comes after the DOJ ...