Jeremiah Smith doesn't even have one year of classes under his belt and he's already starring in Nike commercials.

While the 40th anniversary rollout begins with the “Bred” Air Jordan 1, it’s only the beginning of a year-long campaign from ...

Michael Jordan was fined $5,000 by the NBA after every game because he violated a strict league rule. The Chicago Bulls ...

Jordan Brand is getting ahead of next year's 40th-anniversary celebration of the Air Jordan line by dropping a new ad in the ...

Honda and Nissan’s $58B merger aims to reclaim cultural relevance, merging innovation with a bold comeback to become the ...

Tiger Woods and Nike’s 27-year partnership came to an end when the veteran golfer decided to launch his own clothing label.

People are increasingly tired of seeing ads, so big brands, from Walmart to Chick-fil-A, are funding filmed entertainment ...

Nike has opened its new flagship store at Dubai International Airport ( DBX ). The sportswear brand’s new store features a ...

Leaders from Leo Burnett, Wieden+Kennedy, Havas and more reveal the 2024 ads they wish they’d made – campaigns that ...

Total NIKE Brand EBIT, Total NIKE, Inc. EBIT and EBIT margin are considered non-GAAP financial measures. Management uses these non-GAAP financial measures when evaluating the Company's performance ...

B&T reviews the huge year it's been in sports marketing. So huge, in fact, we've started watching the Wallabies again.

The Super Bowl draws huge viewership, making it a prime spot for advertisers. Brands invest heavily in creative commercials.