The LEGO Group has opened many retail stores in China. [Photo provided to chinadaily.com.cn] BEIJING -- Global toy giant the LEGO Group said it would continue to invest in branding and innovation in ...

The LEGO Group has opened many retail stores in China. [Photo provided to chinadaily.com.cn] BEIJING -- Global toy giant the LEGO Group said it would continue to invest in branding and innovation ...

BEIJING, Dec. 9 (Xinhua) -- Global toy giant the LEGO Group said it would continue to invest in branding and innovation in the Chinese market to meet the diversified consumer demands amid an evolving ...

and will explore new opportunities to bring our beacon stores to children in different regions to enhance LEGO play experience," Huang said. Follow China.org.cn on Twitter and Facebook to join the ...

Are you excited for LEGO Ninjago 2019?! Watch to see the possible plot and the release date on Cartoon Network!

The LEGO Store has been busy this holiday shopping season. It launched the Store-exclusive set LEGO The Endurance on Friday, and has been running two side-by-side sales. You can shop the main sale ...

No matter who’s on your shopping list this holiday season, there’s likely a Lego set that will be a perfect fit. After all, the famous building blocks come in sets for all ages, interests ...

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