Breakfast cereals probably aren't the first thing you associate with Justin Timberlake. However, he's a big fan, and the mega ...

As lower-priced store brands continue to gain market share, Minnesota’s reigning category leader is not resting on its ...

Vikki Ness donated most of her liver to younger sister, Jaime Marshall, who was born with a rare disease that got worse last ...

Chex Mix With White Chocolate is perfect for the festive season. It's one of those addictive snacks where once you start you ...

This week in branding news, Cheerios bulked up, Orangetheory dialed back its intense look, and the NBA took a risky shot with a recreation of its iconic “Jingle Hoops” ad. Here’s everything ...

The new year is right around the corner, and General Mills is giving cereal fans many reasons to celebrate. In December, the ...

According to the company, Cheerios Protein ... Family Size Granolas counts as two more with the Oats and Honey flavor and Fruit and Nut, rounding out the nine new ways you can enjoy cereal ...

General Mills' Cheerios brand is expanding its portfolio of flavors to introduce a new protein cereal offering to its lineup: Cheerios Protein, which has 8 g of protein per serving. As the number of ...

General Mills iconic Cheerios cereal expands with two new flavors. Answering consumers' demands for more protein, Cheerios Protein, in cinnamon and strawberry, changes the food conversation in a ...

Ever watch what happens to the last bunch of Cheerios left floating in your breakfast bowl? The oat rings tend to cluster on the milk’s surface as if they had a magnetic attraction. Known as the ...

When he was a teenager, he played a version of Scrabble that came in a box of some General Mills cereal (he wants to say Honey Nut Cheerios). He used to set the computer opponent to the hardest ...