Data platforms and data collaborations will be a big part of the growing RMN space in 2025. That’s because customer data connects these multi-channel experiences and digital ads, and it has to be ...

Savvy marketers know it’s vital to reach customers at every point in their journey, ensuring the experience they have is ...

Tiger Woods and Rory McIlroy's TGL is on the brink of launch. But what is the league trying to be? And will it live up to the ...

CRN rounds up the 10 biggest Intel news stories of 2024, which range from CEO Pat Gelsinger’s abrupt retirement and massive ...

TikTok is highly influential and a channel that brands should be experimenting with. We look at how you can get started on ...

As we approach 2025, I gathered insight from marketers about the changes they anticipate. The executives provide insight on personalization, AI, data, and budgets.

Get ready for the future of paid media campaigns. Dive into the game-changing developments this year, from AI advancements to ...

AI-powered marketing mix modeling is revolutionizing ad spend optimization, offering real-time insights and boosting ...