FMCG major Unilever to establish two manufacturing units in Telangana
FMCG major Unilever on Tuesday agreed to establish two manufacturing units in Telangana following talks between Chief Minister A Revanth Reddy and Hein Schumacher, CEO of Unilever, at the ongoing ...
Unilever to set up palm oil unit in Kamareddy
In a major development, the world-renowned FMCG company Unilever has announced plans to establish production units in the ...
Harvard Business School7y
Unilever in India: Hindustan Lever's Project Shakti--Marketing FMCG to the Rural Consumer
Rangan, V. Kasturi, and Rohithari Rajan. "Unilever in India: Hindustan Lever's Project Shakti--Marketing FMCG to the Rural Consumer." Harvard Business School Case 505-056, February 2005. (Revised June ...
Warc1y
Project redemption. Researching a new distribution method for FMCG brands in South Korea
The new distribution system is based on telemarketing and as an idea it was opposed by many of the Korean staff of Brown and Williamson (who regarded it as contrary to Korean culture where ...