To kick off 2025, Ad Age asked industry leaders to share their predictions on all things advertising and creativity.

From AI to personalization, older creativity and a renewed focus on DEI, here are trends ad leaders expect (and hope) will come into play in 2025.

The US Dollar to Yen exchange rate forecast by FX researchers at MUFG retains a neutral bias. Projected trading ranges... Foreign exchange analysts at Goldman Sachs forecast a more pronounced ...

Socgen forecasts: US dollar to weaken in 2021 as negative real yields continue to sap support, pound-to-dollar rate forecast above... MUFG notes strength in Canadian dollar fundamentals and ...

Rain and snow clears eastwards, with brighter skies to follow. Staying cold in brisk northerly winds, with wintry showers bringing hail, sleet and snow showers expected throughout the day. Gales ...

Partly cloudy. Medium chance of showers. The chance of thunderstorms about the nearby hills. Light winds becoming southerly 15 to 25 km/h during the day. The next routine forecast will be issued at ...

Clear. Winds south to southeasterly 20 to 30 km/h increasing to 35 km/h before tending east to southeasterly 20 to 30 km/h in the evening. Sun protection recommended from 9:00 am to 5:40 pm, UV Index ...