Frances Tiafoe makes a splash as Lululemon's newest global ambassador, while menswear brand Psycho Bunny just made a major tennis signing.

When Frances Tiafoe steps onto the Australian Open court for his first match of the 2025 tournament, there will be no ...

One week out from the first Grand Slam tournament of the year, Adidas has unveiled its 2025 Melbourne collection, set to be worn by Top 10 stars Jessica Pegula, Alexander Zverev and more Down Under.

Tennis tour for men The ATP Tour has launched a global brand platform aiming to attract more gen Z and millennial fans. Created by Wieden & Kennedy London, “It all adds up” will go live across social ...