SINGAPORE: Online matcha retailer Matsu Matcha launched just two months ago but has faced supply challenges due to the global matcha shortage. The local brand is one of a handful that have ...

If you are looking to impress a tea friend or matcha enthusiast, this is the matcha I would suggest. It toes the line between being fancy and flavorful without having an appalling price tag.

Matcha’s new-found fame on TikTok and Instagram, coupled with a surge in tourism to Japan, has led to an unexpected shortage of the beloved powdered green tea. Several matcha stores in Japan ...

But it appears tea is not as hot with younger generations - as Gen Z and millennials appear to be ditching the quintessential brew in favour of coffee, hot chocolate, and trendy matcha and chai ...

On a trip to Japan in early November, Erica Lee, a TikTok creator, had one main goal: to get matcha powder. A novice matcha drinker, Lee travels to Japan often and always buys one or two tins.

Matcha is green and, sure, it’s a novelty to have a latte that looks like Grinch juice – but this versatile, tasty and traditional Japanese green tea has a lot more going for it than its ...

SINGAPORE – When Ms Jillyn Lee, 19, first tried a matcha drink in 2022, she was captivated by its rich and creamy taste. The Singapore Polytechnic student has since made drinking matcha ...

Matcha — a finely ground green tea powder made from tea leaves — has become the darling of Instagram feeds and health-conscious influencers. From lattes and cakes to vibrant, green-dipped ...

I used to get an iced matcha latte for under $10, but now most of them easily exceed $10." [[nid:710999]] This article was first published in The Straits Times .

Making matcha — green tea that you fully incorporate, instead of steep, into water — can be a finicky practice. It all starts with creating the powder, a process that dates back to 12th ...