The business of authenticity, how brand founder Tracee Ellis Ross taps into the power of authentcity for Pattern Beauty.

which means I’ve tried my fair share of products to hydrate and define my curly, coily strands. And no shampoo has worked better for my hair than the Pattern by Tracee Ellis Ross Hydration Shampoo.

Actress Tracee Ellis Ross started building her vision for Pattern Beauty while starring on the sitcom Girlfriends, but it was ...

Curls can be a challenge to style. They come by that reputation honestly: A rainy day or the introduction of one new product ...

Pattern’s Hair Steamer is designed to optimize hydration and encourage better absorption of haircare products. Here’s my ...

Discover the top 7 Black-owned beauty brands in the USA offering exceptional hair, skincare, and makeup products.

Tracee Ellis Ross whipped hers back and forth, completed with her signature red lipstick. If you’re seeking hair inspiration for your locs, take a cue from Harlem actress Meagan Good.