In a fast-paced digital landscape, brands must go beyond offering great products or services—they need to create a connection ...

There is still a place for traditional marketing in modern society since all businesses are unique, and advertising products and services.

Brand is back and being driven by investment in visual storytelling and value-driven content 1. AI is helping marketers keep up with increasing content needs. In 2024, AI usage among marketers rose at ...

In the ever-evolving world of digital marketing, video content has emerged as a dominant force. Yet, one particular facet of this medium has seen unprecedented growth: User-generated Content (UGC). By ...

Prior to joining Ssense, she held leadership roles at Walmart ... commercial strategies in digital commerce. Christine Sio Haein Dorin has been named global head of marketing, a new post.

Digital natives with strong content creation and analytics skills are increasingly sought after. New roles emerge for performance marketing experts as companies prioritise customer acquisition and ...

The eCommerce market is evolving rapidly, and 2025 promises to be a game-changing year for businesses looking to stay ahead ...

The salary guide outlines key benchmarks across various job titles in the marketing, creative, digital, and PR and communications fields, offering salary ranges in AED, SAR and QAR. Standing out in a ...

It’s easy to assume that traditional marketing channels have lost their relevance. Social media, email campaigns, and digital ...

Our larger Research Topics are also converted into ebooks and receive social media promotion from our digital marketing team ... they can also be assigned as reviewers. What is the role of a topic ...

Customers are paying less and less attention to traditional outbound marketing channels, in favor of more participative ...

Enhanced Customer Experience: Digital tools enable personalized and seamless interactions. 3. Data-Driven Decisions: Advanced analytics provide actionable insights for strategic planning.