From the power of Pharrell to performance becoming the new lifestyle and the revival of brick-and-mortar retail.

Britain’s Emma Raducanu celebrates after winning her match against Slovakia’s Viktoria Hruncakova in Billie jean Cup in 2024. (REUTERS) Former US Open champion Emma Raducanu's participation in ...

Tennis demands shoes that are durable, supportive, and built for quick movements on the court. Whether you're a baseline grinder, an advanced player seeking to ...

The Australian Open is the start of a new year of tennis stories. Some familiar names and narratives are on repeat.

If you want to upgrade your tennis shoe game, Adidas has a sale made for you. And one of the best deals we’ve found is on a trendy low-profile shoe that comes in two great colors. The Rivalry Low Lux ...

Dec 31 (Reuters) - Grand Slam winner Emma Raducanu has pulled out of the Auckland Open with a back problem in a setback for her preparations for the Australian Open. Raducanu, seeded sixth in the ...

(Reuters) - Grand Slam winner Emma Raducanu has pulled out of the Auckland Open with a back problem in a setback for her preparations for the Australian Open. Raducanu, seeded sixth in the ...

AUCKLAND, New Zealand (AP) — Former U.S. Open champion Emma Raducanu has withdrawn from the Auckland tennis classic, saying a back injury she has been nursing in recent weeks had not improved as ...

For those unfamiliar with the brand, Diadem first made inroads in tennis equipment ... counter that helps of the back of the foot feel more supported. The fit of the shoe is fairly universal.

Imagining three-set Grand Slams, one-serve points and scoring changes is all well and good - but what would tennis actually ...