In November, Fortnite launched its ‘Fortnite Kicks’ feature which allows players to wear popular Nike and Air Jordan shoes in ...

New CEO Eliott Hill plans to revive this brand known for its ‘swoosh’ and ‘Just do it’ slogan. But Nike’s challenges are ...

We will deliver bold, creative marketing that leverages our athletes in sport moments and drive the ground game authentically ...

There was an abundance of sneaker endorsement deals signed in 2024.

adidas Why it's a Great Deal: This old-school soccer shoe transcended ... signature basketball shoe does the impossible, it excels in performance and style. The Nike Book 1 is still available ...

Taking inspiration from his unabashed creative ingenuity, the shoe captures ... Back in October, adidas Originals released a collaboration with Bad Bunny and soccer legend Lionel Messi.

Nike is the most dominant shoe company in the world. Unsurprisingly, multiple competitors are looking to steal Nike’s market share. Some alternative brands offer more comfort for far less money.

There are few excellent contenders for the top spot on the best race-shoe podium. The Nike Vaporfly Next%3, the Adidas Prime X Strung and the Saucony Endorphin Elite are all excellent options. But the ...

Below is Sports Illustrated's Kicks On SI's list of the ten best post-holiday sneaker deals of 2024. adidas AE 1 Low "Nick's ...

More from Footwear News The Most Memorable Shoe Commercials in Recent History: Steve Madden's 'Big Head Girls,' Run DMC's 'My Adidas' and More Nike Is Still In Turnaround Mode, But Analysts See ...

Miles tells us Adidas partners with Continental rubber, which makes car tires, for “outstanding” traction in both wet and dry. “The second reason that we have an outsole on a shoe is to ...