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For organizations poised to leverage its potential, agentic AI offers unparalleled opportunities to enhance efficiency, ...

Key AI-driven trends include hyper-personalization, AI-driven content creation, and improved customer interactions through ...

Without the right marketing organizational strategy, nobody wins. The consequences include employee burnout, firings, churned agencies, missed opportunities, wasted resources and stunted growth.

What Is B2B Digital Marketing? B2B (business-to-business) digital marketing strategies help companies ... to notify customers about new products or sales. Social media is a powerful way to reach ...

Understanding and maximizing customer lifetime value (LTV) is a crucial component of driving profitable growth.

The 78th Meeting of the 6th Session of the Board of Directors of GAC GROUP (02238.HK) (601238.SH) was convened by ...

If the events of 2024 taught us anything, it’s that “value” can mean many different things depending on a consumer’s ...

Objective In 2018, the Chinese tobacco industry initiated the nationwide ‘civilised smoking environment’ campaign via a 5-year action plan. The goal of this study was to analyse content of reports ...

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As India becomes the world's fastest growing major diamond jewellery market, industry leaders De Beers Group and GJEPC will collaborate to support the gem and jewellery trade with education and promot ...