Balancing data with experimentation ensures your marketing stays fresh, impactful and adaptable in an ever-shifting landscape.

For companies looking to ensure that their message guides buyers toward confident choices, orchestrating cohesive 360 ...

If 2024 felt like the year of weir d for consumer brands, which produced such products as beer-infused ice cream, pretzel perfume, and hot fudge sundae-flavored sparkling water, get ready. Marketing ...

Smartsheet research shows AI can boost productivity, with marketing and creative professionals saving over nine hours per week on average. Most (84%) save about five or more hours weekly using AI, ...

Marketing principles aren’t just for businesses—they’re for anyone who wants to stand out, communicate better, and reach ...

Among the notable campaigns for Jan. 23: a slew of Super Bowl teasers from Bud Light, Instacart, GoDaddy, Stella Artois and Taco Bell.

Joel OwolabiJoel Owolabi In today’s fast-paced digital world, where attention spans are short and competition is fierce, strong visuals can make or break a marketing campaign. A compelling graphic isn ...

Motoring marketplace AutoTrader launched its bold new Do It Big brand campaign, celebrating South African motorists' diverse needs and personalities on the first day of 2025.AutoTrader launched its Do ...

Showcase your company news with guaranteed exposure both in print and online The need for protecting your company and customers’ data remains paramount, no matter the size… 25 years ago ...

Fox News calls Arizona for Donald Trump. Nov 9 • 6:44 AM ET Fox News calls Nevada for Donald Trump. Nov 6 • 4:59 PM ET Fox News calls Alaska for Donald Trump. Nov 6 • 12:58 PM ET Fox News ...

Learn how to design an effective marketing campaign from scratch with our step-by-step guide. Discover strategies, examples, and expert tips! How To Design A Marketing Campaign: Step-by-Step Guide ...

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