At the heart of the dispute is the alleged trade dress infringement of Prime Hydration’s PRIME drink by Mark Anthony’s MÁS+ BY MESSI hydration drink, created in collaboration with global ...
In other beverage news, Suntory takes inspiration from a lemon-lime Tokyo bar cocktail for its latest RTD launch.
Prime Hydration saw its sales drop by £63.1m this year, despite strong performances from fellow energy drinks brands Red Bull ...
There is a lot of pressure on me to keep it moving, but I love pressure” are words spoken like a true businesswoman at the ...
Prime Hydration is calling on Messi's drink to eradicate all such similarities by changing the bottle's design and tagline, refraining from infringing on the trademarks and offering restitution in ...
Taurine gets a lot of buzz, and it's likely safe but there is no evidence that it provides any benefits when consumed in an ...
WWE's partnership with C4 Energy will continue as C4 will be the presenting partner of this weekend's Saturday Night Main Event.
Ingesting too much caffeine comes with serious side effects, Kitchen says. Too much caffeine can lead to increased heart rate, heart palpitations, high blood pressure, insomnia, anxiety, nausea, ...
Launched in November 2018, Paul's Impaulsive podcast has been another significant contributor to his net worth and influence. Episodes routinely attract millions of viewers and listeners across ...
Logan Paul has shocked fans after retiring from professional wrestling. The 29-year-old announced the news on his podcast on ...