With their hands-on involvement, celebrities are proving their brands can grow beyond fandoms to make a lasting mark Korean ...

Others who gave money include Jin from girl group Lovelyz, rapper DinDin and comedienne Park Na-rae. Read more at ...

The highly-sought-after prestigious Hannam-dong neighbourhood is also home to celebrities such as BLACKPINK's Jennie, BigBang ...

Singapore’s adaptation of Korean hit game show 'I Can See Your Voice' invites viewers to solve a musical mystery.

Actors Kim Soo Hyun, Kim Go Eun, Kim Tae Ri, Jim Ji Won and Jung Hae In emerged as winners at the 2025 Korea First Brand ...

Following the tragic Jeju Air crash, Korea entered a weeklong national mourning period. While the entertainment industry canceled numerous events to show respect, some celebrities faced backlash ...

Who will make the cut to be in South Korea’s newest K-pop group? CNN follows seven hopefuls during the final week of training ...

Hence, the top strategy used by Korean cosmetics brands is to sell their products to Korean celebrities. Storytelling using Korean celebrities as brand ambassadors, and streaming advertisements ...

From a José Andrés-helmed highlight to a Korean restaurant with Michelin cred, here’s what’s on deck for the Bay Area’s sizzling restaurant scene in 2025.

Hyun Bin dated a string of A-list actresses before marrying Son Ye-jin. Check out the relationships and dating history of ...

Valentino’s appointment of Freen Sarocha as brand ambassador fuses Italian heritage with Southeast Asia’s rising star, ...