While it’s tough to top the Pop-Tarts Bowl in terms of viral sensation—not every bowl game can ritualistically sacrifice a breakfast pastry to be eaten by the victorious team—the Cheez-It ...

How can the sport make the other bowl games mean something? That's easy: you allow companies like Pop-Tarts and Cheez-It to entertain the masses. The Pop-Tarts Bowl has been a grand slam since its ...

"I don’t think anyone else will ever be able to say they got to marry the love of their life by a big Cheez-It in front of 50,000 people!" the groom tells PEOPLE Cheez-It A Cheez-It superfan ...

So, naturally, this football game between two top-20 programs became the perfect backdrop for toasted cheese-themed nuptials. Couple is officially married on the field at the 2024 Cheez It Citrus ...

It’s college football bowl season in 2024! Woohoo! And in the 2024 Cheez-It Citrus Bowl taking place in Orlando, we’ve got South Carolina playing against Illinois — the Gamecocks are ranked ...

On New Year's Eve, the No. 15 South Carolina Gamecocks took on the No. 20 Illinois Fighting Illini in the Cheez-It Bowl in Orlando, Fla. During a timeout in the first half at Camping World ...

A couple got married during the Cheez-It Bowl on Tuesday in what was a spectacular scene. Erin Doolin and Erik Yates are from Frederick, Maryland, and they won a contest to get married during this ...

That even includes the Cheez-It Citrus Bowl. Shortly after the ceremony finished up on the field, the newly married couple was driven over to their afterparty site in the right corner of one of ...

Altmyer, 22, announced his decision on social media two weeks ago as No. 20 Illinois began preparations to face No. 15 South Carolina in the Cheez-It Citrus Bowl (Tuesday, 3 p.m., WFTV-9).

Illinois is no stranger to late heroics. The Illini entered Tuesday’s Cheez-It Citrus Bowl, leading the nation with four fourth-quarter comebacks. Once again, things would come down to the final ...

The Illini (10-3) earned their first 10-win season since 2001, overcoming six lead changes — and one coaching clash — to top the Gamecocks ... After Illinois won the Cheez-It Citrus Bowl?