Yamaha Motor will change the design of its corporate logo for the first time in 27 years as the company celebrates its 70th ...

The rebrand includes a new logo — a bright red has been added around the iconic pyramid tower — and includes new typography, ...

The industries in which diverse CMO hirings fell the most include manufacturing (from 71.4% to 14.3%), automotive (40% to 0%) ...

The AI Journey Partner Council will provide invaluable perspectives and guidance in collaboration with Common Sense Networks on the responsible development and implementation of SENSICAL MATCH.AI™, a ...

CMO Jonathan Mildenhall explains how Rocket Companies is trying to own the homeownership journey through a brand refresh and ...

Rocket Mortgages, known as Quicken Loans before a 2021 rebrand, has been among the top mortgage lenders by overall business ...

Actor Keegan-Michael Key returns for this year’s marketing push, which aims to build brand loyalty, Noha Abdalla shares.

Walmart is known not for making rash, sudden, bold moves. Rather, its M.O. is to deliberate on big changes it makes, a ...