Ye revealed the two new colorways that are anticipated for his latest product, the SL-01, AKA The Yeezy Slides.

In this video I unbox a crazy sneaker Hypebeast Mystery Box that was given to me by a fan. Pretty crazy what he gave me! I also unbox and open some great Fan Mail from you guys. Thank you for those ...

Sixty-seven years after co-founding Reebok, 89-year-old Joe Foster is now partnering with a 25-year-old entrepreneur to market what the pair say is the first AI- designed commercially available shoe ...

Kanye West reignited his feud with Adidas, his former partner in his Yeezy shoe brand, accusing the company of “design theft and oppression” and making “moves to hold me back,” in an Instagram rant ...

In the post, Kanye shared a screenshot of a Google search for his popular Yeezy brand, showing the Adidas website ranking above his YZY website. “Members at Adidas, stop doing this,” West wrot ...

Miles tells us Adidas partners with Continental rubber, which makes car tires, for “outstanding” traction in both wet and dry. “The second reason that we have an outsole on a shoe is to ...

Following the early reveal of the CLOT x adidas Superstar “Chinese New Year,” adidas Originals continues to celebrate the festive season with the “Year of the Snake” trio pack. This ...

While the Crazy 2 marked the end of Bryant’s partnership with Adidas, this factor has only amplified its mystique among collectors. The shoe’s complex history adds layers of intrigue to its ...