Nike Earnings Summary: Undervalued By 25-30%, But The Brand Has Dug Itself A Huge Hole
Nike reported their fiscal Q2 ’25 financial results last Thursday night, Dec. 19th, ’24. Guidance for the last two quarters ...
'We lost our obsession with sport': New Nike CEO outlines vision to turn around iconic brand
A Nike rebrand is not only imminent but necessary as the brand has "lost its obsession with sport," new CEO Elliott Hill said ...
Marketing Week3d
‘A big marketing statement’: Nike CEO puts faith in brand marketing to get business back to growth
Nike’s new CEO has committed to “increase investment in our brand” as it shifts its strategy against a backdrop of falling ...
New York Post4d
Nike CEO says sneaker giant ‘lost its obsession with sport,’ vows to revive iconic brand
“The level of markdowns not only impacts our brand but disrupts the overall marketplace and the profits of our partners.” With rivals launching more comfortable, better cushioned ...
AOL3d
'We lost our obsession with sport': New Nike CEO outlines vision to turn around iconic brand
We’ve become far too promotional," said Hill. The level of markdowns for Nike products in recent times "not only impacts our brand, but it also disrupts the overall marketplace and the ...