However, not all blonde toners are created equal. Some are rinse-out, some are leave-in, and some are good, old hair masks.

Witness the mesmerizing transformation of vibrant red hair into a stunning, radiant blonde in this captivating color-changing journey. Experience the process from rich, fiery hues to soft, golden ...

Hair stylists predict the top trending hair colors of 2025, including black cherry red, mocha mousse, and a jet black.

This year will be all about going back to your roots with your "kid hair color." Here's what to know about the trend that's ...

“Red brown hair is vibrant and eye-catching, adding drama and sophistication,” says hairstylist and Ulta Beauty Pro team member Danielle Keasling. “It works well with fair to medium skin tones, ...