So you’ve found your signature scent. But when it comes to the eau de toilette vs parfum versions, which should you choose?

eau de parfum and aftershave. But what do they actually mean? What’s the difference between the three? And most importantly, which one should you choose? Before we get down to the nitty gritty ...

If you are enthusiastic about perfumes, floral fragrances are some that you can never go wrong with. Be it light, airy notes ...

BuMama, the luxury lifestyle brand known for pushing creative boundaries, proudly announces the launch of Springsteen, an ...

The three-time Grammy Award-winning artist is the face of the L’Oréal-owned brand’s new Idôle Power Eau de Parfum Intense ...

For Joanna “JoJo” Levesque — you know, the singer behind early 2000s hits like “Too Little, Too Late” and “Leave (Get Out)” — Tom Ford Ébéne Fumé Eau de Parfum has been the ...

Now you might be wondering whether to select an eau de parfum version, or the eau de toilette. The key thing to know is that ...