The flagship O’Neill Surf Shop in downtown Santa Cruz has shut its doors for the last time, ending a run that has lasted for ...

SANTA CRUZ — Although its locations in Aptos, Capitola and the Santa Cruz Beach Boardwalk will remain open, the O’Neill Surf Shop on Cooper Street and Pacific Avenue in downtown Santa Cruz ...

But one shop will soon be empty. On Tuesday, the flagship O’Neill Surf Shop will dim its lights for good on a critical corner of the downtown corridor. Jack O’Neill, the godfather of modern ...

While some businesses in downtown Santa Cruz are closing, others report strong sales and a thriving holiday season.

He passed away peacefully at his seaside home in Santa Cruz, California, with his family by his side, O'Neill's friends told KSBW news. He opened his first surf shop in San Francisco in 1952 ...

The ONeill Planet Surf is a collection of perspectives from a cross section of some of the blue planets most remote unique as well as established wave frontiers Delivered by our surfers the first ...

Santa Cruz, the former home of wetsuit pioneer Jack O’Neill, is losing one of its oldest surf shops. After 25 years of ...

SANTA CRUZ — Although its locations in Aptos, Capitola and the Santa Cruz Beach Boardwalk will remain open, the O’Neill Surf Shop on Cooper Street and Pacific Avenue in downtown Santa Cruz recently ...

The iconic flagship O'Neill Surf Shop in downtown Santa Cruz welcomed its last wave of customers Tuesday before closing after ...

32,252 people played the daily Crossword recently. Can you solve it faster than others?32,252 people played the daily Crossword recently. Can you solve it faster than others?