Pandora has consolidated its global media account with Dentsu. The network will now handle media planning and buying for the ...
The ability to tell a story with numbers is what Jeffrey Bustos wanted to bring to Merkle after spending years at the ...
The Japan-based advertising giant Dentsu is slashing jobs and winnowing down its 160 agency brands to six in the face of financial challenges, with traditional creative and media agencies taking a ...
The revamped Dentsu focuses heavily on media-buying agencies Carat and iProspect along with analytics and performance marketing firm Merkle. But to win big accounts like Coca-Cola, which launched ...
Extentia will join Merkle, a leading technology-enabled, data-driven customer experience management (CXM) company within Dentsu Group's international business, Dentsu International. Established in ...
Kantar has appointed former dentsu Switzerland and Merkle DACH CEO Patrik Gamryd to serve as Managing Director of its Swedish business, from next month. Gamryd was CEO of Aegis subsidiary Iprospect in ...
He is currently CEO of the Americas, President of Global Data & Technology, and member of the Group Executive Management team at global ad group dentsu, which he joined when it acquired Merkle in 2016 ...
"Numbers call me," said Jeffrey Bustos, who is senior vice president, retail media analytics at Merkle, a Denstu company ... s retail media solutions at Dentsu. To make a long story short ...