Without the right marketing organizational strategy, nobody wins. The consequences include employee burnout, firings, churned ...

What are the most commonly used marketing organizational structures? How do these approaches correlate to revenue growth? To find out, the Association of National Advertisers (ANA) surveyed 303 ...

TEN DESIGN PRINCIPLES FOR BUILDING A HIGH IMPACT MARKETING ORGANIZATION This is a problem that needs to be solved. “The industry lacks a common understanding of how the marketing function ...

Enhanced Marketing Strategies: Tailoring marketing efforts based on consumer insights. Homethreads org desgin exemplifies how ...

Marketing accountability—the ability to measure the marketing organization's contribution to enterprise value—remains a critical issue. A recent study by Forbes CMO and Neustar, "Accelerating Growth ...

Across industries, organizations increasingly recognize the value of ... The faculty and advisory board members for the M.S. in Digital Marketing and Design program are leaders and innovators in their ...

B2B Marketing: Growth Strategies for Your Organization is designed for professionals who want to understand the full scope and potential of B2B marketing techniques and strategies. The program ...