"By 1969, Lesney was building a thousand toy cars per minute," the article says. However, Matchbox was stuck in idle gear ...

The Mattel toy’s enduring popularity after 56 years stems from its cross-generational appeal and connection to car culture.

While kids like Hot Wheels because they look good and go fast, collectors are buying back their childhoods by investing in ...

Hot Wheels is a brand that never needs an introduction, as these little toy cars have inspired all of us since childhood love ...

The Hot Wheels® brand, which has produced more than 4 billion toy cars since it was introduced ... sleeping quarters and tool storage for living the dream that most of us had playing with Hot ...