Duolingo’s Brilliant Social Media Marketing Move
A lesson in how any business can stay agile using trends, marketing and technology. Duolingo has built its brand on more than ...
4 Lessons From Duolingo’s Marketing Playbook
Duolingo’s playful and purpose-driven marketing strategy has made its lime-green owl into a global icon. In a sea of apps and ...
How Duolingo Turned a Free Language App Into a $7.7 Billion Business
Language-learning app Duolingo makes around $500 million annually, despite offering all of its lessons for free. WSJ explores ...
The Daily Dot1y
“Duolingo is just to get started.”
In a TikTok posted on December 11, Nancy (@funkshe) says that even though she completed all of Duolingo’s Polish lessons, she can’t actually converse in the language and struggles to ...
Inc8d
4 Lessons From Duolingo’s Marketing Playbook
1. Build a community, not just a customer base. Duolingo doesn’t just market to ... actively participating in shared moments. The lesson for you is to engage authentically with the communities ...