Rationing of food and other goods during World War Two changed the social landscape ... Official rationing began on 8 January 1940 with bacon, butter and sugar. Rations were distributed by weight ...

but it gained popularity during the Great Depression and later during World War II because it was cheaper than butter, which ...

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He first sold it out of his car, eventually growing his operations and sending peanut butter to soldiers overseas during World War II. As the brand gained popularity, Zuckerman became known as the ...