Adidas signed James Harden to a $200M deal in 2015 but warned him to stop wearing Jordans as a part of the deal.

After more than two years of disputes, Adidas and Kanye West have officially ended the conflict. On Tuesday, October 19, the ...

West designed trainers under the Yeezy brand and Adidas said the loss of the business cut sales by €400m (£350m) in the first quarter of the year. Overall, total revenue fell by 1%. Despite the ...

At the top of the sneaker game, two iconic brands are facing off: Kanye West’s Yeezy line with adidas and Nike’s Air Jordans. In many ways, it’s a David and Goliath story, as the greatest ...

On December 2 nd, Footwear News will honor Kanye West with the “Shoe Of The Year Award", acknowledging the success and cultural imprint of his Adidas Yeezy Boost. “The sneaker releases ...

adidas.com will promote its biggest savings ... Expect to save top shoes such as Stan Smith, Superstar, Yeezy and more with a discount of 50% or more.

Kanye West's 'Frosted Blue' Adidas Yeezy 500 features bright blue pops alongside greyish, off-white tones on a sneaker slated ...

Nike, despite its brand dominance, has seen a 27% loss YTD, while Adidas has delivered a 24% gain, post-Yeezy settlement. Adidas shows stronger recent performance with increased sales, profits ...

The Adidas Fear of God Athletics 2 Basketball, which is touted as Lorenzo’s first performance basketball sneaker, was ...